CloudTalk
Filament

Ask questions about your CloudTalk data

Connect CloudTalk to Filament and turn complex dashboards, analytics, and business intelligence into a simple conversation. No spreadsheets. No setup. Just instant answers.

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CloudTalk tracks call volume and agent activity, but understanding which campaigns drive revenue or how call quality affects customer retention requires connecting to your CRM, payment platform, and marketing tools. Filament links CloudTalk data to the rest of your business intelligence stack and answers questions about campaign ROI, agent performance, and customer communication patterns in plain English.

Metrics dashboard
Finance dashboard
SEO dashboard

Track CloudTalk KPIs with Filament Analytics

Connect your CloudTalk account to Filament and instantly track your most important KPIs. All in plain English dashboards that update automatically.

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Key CloudTalk metrics you can track in Filament:

Call History
Track every inbound and outbound call with call_id, duration, direction, outcome, disposition, phone_number, and recording_url. Analyze call patterns, conversion rates, and customer communication trends.
records:
call_iddurationdirectionoutcomedispositionphone_numberrecording_urltimestamp
Agent Performance
Monitor individual agent activity with agent_id, status, availability, login_time, call_count, and average_handle_time. Build a kpi dashboard comparing agent productivity and response quality across teams.
records:
agent_idstatusavailabilitylogin_timecall_countaverage_handle_timetotal_talk_time
Campaign Results
Track outbound campaign effectiveness with campaign_id, campaign_name, calls_made, contacts_reached, conversion_rate, and cost_per_contact. Connect to revenue data to measure true campaign ROI.
records:
campaign_idcampaign_namecalls_madecontacts_reachedconversion_ratestart_dateend_date
Contact Records
Access customer contact details with contact_id, phone_number, email, tags, custom_fields, and interaction_history. Combine with CRM data to see complete customer communication timelines.
records:
contact_idphone_numberemailtagscustom_fieldscreated_atlast_contacted
Call Recordings and Transcripts
Retrieve call recordings with recording_id, transcript_text, duration, and sentiment_score. Analyze conversation patterns and identify common customer questions or objections at scale.
records:
recording_idcall_idtranscript_textdurationsentiment_scorekeywords
Call Outcomes and Dispositions
Categorize call results with outcome_type, disposition_code, follow_up_required, and notes. Track which outcomes lead to conversions when connected to your sales pipeline data.
records:
outcome_typedisposition_codefollow_up_requiredscheduled_callbacknotescall_id
Agent Status Changes
Monitor agent availability patterns with status_change_id, agent_id, previous_status, new_status, and timestamp. Identify staffing gaps and optimize shift scheduling based on call volume.
records:
status_change_idagent_idprevious_statusnew_statustimestampduration
Call Tags and Metadata
Organize calls with tag_name, tag_category, call_id, and created_by. Filter and segment calls by topic, urgency, or department to spot trends in customer needs.
records:
tag_nametag_categorycall_idcreated_bytimestamp
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Combine CloudTalk with other data sources

Your business runs on more than one app, and your analytics should too. With Filament, CloudTalk lives side-by-side with sales, finance, and customer tools. Bring it all together in one intelligent workspace and finally see the full picture.

attio
hubspot
intercom
raisely
salesforce-connector
stripe
xero
facebook-ads
google-ads
ga4
gsc
campaign-monitor
customerio
instagram-business
linkedin-ad-analytics
mailchimp
snapchat-ads
tiktok-ads
twitter-ads
airtable
google_sheets
mysql
postgres
quickbooks
shopify
woocommerce
amplitude
asana
eventbrite
freshdesk
github
jira
klaviyo
mixpanel
notion
segment
slack
trello
zendesk-support
attio
hubspot
intercom
raisely
salesforce-connector
stripe
xero
facebook-ads
google-ads
ga4
gsc
campaign-monitor
customerio
instagram-business
linkedin-ad-analytics
mailchimp
snapchat-ads
tiktok-ads
twitter-ads
airtable
google_sheets
mysql
postgres
quickbooks
shopify
woocommerce
amplitude
asana
eventbrite
freshdesk
github
jira
klaviyo
mixpanel
notion
segment
slack
trello
zendesk-support

Your CloudTalk data gets even more powerful when combined with other tools:

CloudTalk
Salesforce

CloudTalk + Salesforce

Connect CloudTalk call records with Salesforce opportunities to see which campaigns and agents drive the most pipeline. Track how call volume, duration, and outcomes correlate with deal progression and close rates.

CloudTalk
HubSpot

CloudTalk + HubSpot

Connect CloudTalk call history with HubSpot contacts and deals to measure true campaign attribution. See which marketing channels generate calls that convert, and track the customer journey from first touch to closed deal.

CloudTalk
Google Ads

CloudTalk + Google Ads

Connect CloudTalk call tracking with Google Ads campaign data to calculate cost per qualified call and revenue per ad dollar. Identify which keywords and ad groups drive calls that convert into customers.

Benefits of Filament's CloudTalk Integration

Ask in plain English

Start with a question like 'How did MRR trend last year?' and you'll get an instant dashboard from across your apps. No configuration, no code.

chatMRR

No setup

Filament is like Looker Studio or PowerBI, but it will set itself up. It understands your data, and automatically connects the dots.

easy setup

Gets smarter over time

Filament remembers your context and preferences, so you spend less time explaining and answers that align with your goals.

memories

How it works

Step 1: Connect your CloudTalk account

Connect your CloudTalk account to Filament and get instant access to your data. No technical setup required.

Step 2: Ask questions about your CloudTalk data

Start asking questions like "Which campaigns drive the most qualified leads?"

Step 3: Build CloudTalk dashboards in minutes

Get tailored insights instantly and share them with your team.

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Better business decisions with AI Analytics

How to get more from your data

Most teams only scratch the surface of what's possible with their data. Reports get buried in dashboards, exports pile up in spreadsheets, and critical insights never reach decision-makers. Filament changes that.

With Filament, your data is analyzed by an AI data analyst that understands plain English. Instead of struggling with complex BI tools or waiting for reports, you can instantly ask questions about revenue, marketing performance, customer engagement, or retention, and get clear answers in seconds.

Because Filament connects data across marketing, product, CRM, and finance systems, it helps you answer the bigger questions that traditional dashboards can't:

  • Which campaigns and channels actually drive revenue growth?
  • How does user engagement translate into pipeline or sales performance?
  • Where are we losing efficiency between acquisition, retention, and finance?

By combining AI-powered reporting, conversational dashboards, and cross-platform integration, Filament helps you move beyond surface-level metrics and uncover the insights that drive smarter, faster business decisions.

Enterprise-grade security

Complete data isolation, data encryption at rest and in-transit, and secure, accredited cloud providers keep your organisation's data protected. We never use your data for AI training or share it with third parties.

Learn more about security

CloudTalk integration FAQ

Everything you need to know about connecting CloudTalk with Filament and getting the most out of your data.