Privacy Policy

1. Introduction

Filament (“we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our data warehouse and analytics platform.

2. Information We Collect

Personal Information

We may collect personal information that you provide directly to us, such as:

• Name and email address
• Company information
• Billing and payment information
• Communication preferences

Business Data

When you connect data sources to Filament, we process:

• Customer transaction data from connected platforms
• Analytics and behavioral data
• Business metrics and performance data
• Any other data you choose to import

Usage Information

We automatically collect certain information about your use of our Service:

• Log data and IP addresses
• Device and browser information
• Usage patterns and preferences

3. How We Use Your Information

We use the information we collect to:

• Provide and maintain our Service
• Process your business data to generate analytics and insights
• Improve and personalize your experience
• Communicate with you about your account and our services
• Ensure security and prevent fraud
• Comply with legal obligations

4. Data Security

We implement industry-standard security measures to protect your information:

• Encryption of data in transit and at rest
• Secure, isolated data warehouse schemas for each organization
• Regular security audits and monitoring
• Access controls and authentication

5. Data Sharing and Disclosure

We do not sell, trade, or rent your personal information or business data. We may share your information only in the following circumstances:

• With your explicit consent
• To comply with legal obligations
• To protect our rights and prevent fraud
• With service providers who assist in operating our platform (under strict confidentiality agreements)

6. Data Retention

We retain your information for as long as necessary to provide our services and comply with legal obligations. You may request deletion of your data at any time by contacting us at team@filamentanalytics.com.

7. Google API Services

Filament integrates with various Google services to provide our analytics platform. The use of information received from Google APIs will adhere to the Google API Services User Data Policy, including the Limited Use requirements.

Google Services We Integrate With

When you connect Google services to Filament, we may access:

• Google Analytics 4 (GA4): Website traffic, user behavior, conversion data, and marketing campaign performance
• Google Search Console: Search performance, keyword rankings, click-through rates, and site indexing data
• Google Sheets: Spreadsheet data you choose to import for analysis

How We Use Google API Data

We use this information solely to:

• Provide analytics and insights within our platform
• Generate reports and dashboards for your business data
• Synchronize data to your dedicated data warehouse

Limited Use Compliance

We strictly comply with Google's Limited Use requirements:

• We only use Google API data for user-facing features prominent in your Filament application
• We do not use Google API data for advertising, retargeting, or serving ads
• We do not sell or transfer Google API data to third parties
• We do not use Google API data for creditworthiness or lending decisions
• We do not share Google API data with third parties except as necessary to provide our core analytics services

You can revoke Filament's access to your Google data at any time through your Google Account permissions.

8. Your Rights

You have the right to:

• Access your personal information and business data
• Correct inaccurate information
• Request deletion of your data
• Export your data in a portable format
• Opt-out of marketing communications
• Withdraw consent for data processing

9. Australian Privacy Principles

As an Australian company, we comply with the Australian Privacy Principles (APPs) under the Privacy Act 1988 (Cth). This includes:

• Being open and transparent about our data practices
• Collecting personal information only when reasonably necessary for our business functions
• Using and disclosing personal information only for the purposes for which it was collected
• Taking reasonable steps to ensure personal information is accurate, complete, and up-to-date
• Protecting personal information from misuse, interference, loss, and unauthorized access
• Providing access to personal information upon request, subject to exceptions

10. Cookies and Tracking

We use cookies and similar tracking technologies to improve your experience. You can control cookie preferences through your browser settings.

11. Children's Privacy

Our Service is not intended for children under 13 years of age. We do not knowingly collect information from children under 13.

12. International Data Transfers

As an Australian company operating globally, we may transfer your personal information to countries outside of Australia. We ensure that any cross-border transfers comply with Australian privacy laws by:

• Only transferring data to countries with substantially similar privacy protections
• Using appropriate contractual clauses to ensure data protection
• Obtaining your consent where required

13. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the “Last updated” date.

Contact Us

If you have questions about this Privacy Policy or our data practices, please contact us at:

Email: team@filamentanalytics.com
Address: Errinundra Pty Ltd t/a Filament AI ABN: 29 680 843 814
Errinundra
81-83 Campbell Street
Surry Hills NSW 2010
Australia