Mandrill
Filament

Ask questions about your Mandrill data

Connect Mandrill to Filament and turn complex dashboards, analytics, and business intelligence into a simple conversation. No spreadsheets. No setup. Just instant answers.

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Mandrill tracks sends, opens, and clicks for your transactional emails, but understanding how password resets affect activation rates, or which order confirmations lead to repeat purchases, requires connecting email events to your product and revenue data. Filament links Mandrill to your CRM, analytics, and payment tools so you can explore how transactional emails influence customer behavior without switching between platforms.

Metrics dashboard
Finance dashboard
SEO dashboard

Track Mandrill KPIs with Filament Analytics

Connect your Mandrill account to Filament and instantly track your most important KPIs. All in plain English dashboards that update automatically.

View documentation

Key Mandrill metrics you can track in Filament:

Send Events
Track every transactional email sent with recipient email, message ID, subject line, template used, and delivery timestamp to analyze delivery patterns and volume trends.
records:
recipientmessage_idsubjecttemplatetimestamp
Open Events
Monitor email opens with timestamp, user agent details, location data, and device information to understand when and how recipients engage with your messages.
records:
timestampuser_agentip_addressopens_countfirst_open_at
Click Events
Measure engagement with tracked URL, click timestamp, recipient details, and message context to see which links drive action in your transactional emails.
records:
urltimestamprecipientmessage_iduser_agent
Bounce Events
Identify delivery failures with hard bounce and soft bounce classifications, SMTP error codes, bounce reasons, and recipient addresses to maintain list health.
records:
bounce_typesmtp_codebounce_descriptionrecipienttimestamp
Spam and Unsubscribe Events
Track spam complaints and unsubscribe requests with recipient email, timestamp, and message details to monitor sender reputation and list quality.
records:
recipienttimestampmessage_idevent_typeuser_agent
Reject Events
Capture blocked sends with rejection reason, recipient address, rule triggered, and timestamp to understand why messages never reached the queue.
records:
recipientreasonruletimestampmessage_id
Templates
Access template names, version numbers, usage counts, and metadata to track which message templates perform best across your transactional email program.
records:
template_nameversionpublish_dateusage_counttemplate_code
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Combine Mandrill with other data sources

Your business runs on more than one app, and your analytics should too. With Filament, Mandrill lives side-by-side with sales, finance, and customer tools. Bring it all together in one intelligent workspace and finally see the full picture.

attio
hubspot
intercom
raisely
salesforce-connector
stripe
xero
facebook-ads
google-ads
ga4
gsc
campaign-monitor
customerio
instagram-business
linkedin-ad-analytics
mailchimp
snapchat-ads
tiktok-ads
twitter-ads
airtable
google_sheets
mysql
postgres
quickbooks
shopify
woocommerce
amplitude
asana
eventbrite
freshdesk
github
jira
klaviyo
mixpanel
notion
segment
slack
trello
zendesk-support
attio
hubspot
intercom
raisely
salesforce-connector
stripe
xero
facebook-ads
google-ads
ga4
gsc
campaign-monitor
customerio
instagram-business
linkedin-ad-analytics
mailchimp
snapchat-ads
tiktok-ads
twitter-ads
airtable
google_sheets
mysql
postgres
quickbooks
shopify
woocommerce
amplitude
asana
eventbrite
freshdesk
github
jira
klaviyo
mixpanel
notion
segment
slack
trello
zendesk-support

Your Mandrill data gets even more powerful when combined with other tools:

Mandrill
Stripe

Mandrill + Stripe

Connect Mandrill email events with Stripe payment data to see which transactional emails correlate with purchases, how order confirmation engagement affects repeat revenue, or which customer segments respond best to payment reminder emails.

Mandrill
Mixpanel

Mandrill + Mixpanel

Connect Mandrill delivery and engagement data with Mixpanel product events to analyze how password reset emails affect activation rates, which notification types drive feature adoption, or how email timing impacts user retention patterns.

Mandrill
Customer.io

Mandrill + Customer.io

Connect Mandrill transactional sends with Customer.io campaign data to build a kpi dashboard comparing automated workflow performance against API-triggered messages, or see how transactional and marketing emails work together across the customer journey.

Benefits of Filament's Mandrill Integration

Ask in plain English

Start with a question like 'How did MRR trend last year?' and you'll get an instant dashboard from across your apps. No configuration, no code.

chatMRR

No setup

Filament is like Looker Studio or PowerBI, but it will set itself up. It understands your data, and automatically connects the dots.

easy setup

Gets smarter over time

Filament remembers your context and preferences, so you spend less time explaining and answers that align with your goals.

memories

How it works

Step 1: Connect your Mandrill account

Connect your Mandrill account to Filament and get instant access to your data. No technical setup required.

Step 2: Ask questions about your Mandrill data

Start asking questions like "Which campaigns drive the most qualified leads?"

Step 3: Build Mandrill dashboards in minutes

Get tailored insights instantly and share them with your team.

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Better business decisions with AI Analytics

How to get more from your data

Most teams only scratch the surface of what's possible with their data. Reports get buried in dashboards, exports pile up in spreadsheets, and critical insights never reach decision-makers. Filament changes that.

With Filament, your data is analyzed by an AI data analyst that understands plain English. Instead of struggling with complex BI tools or waiting for reports, you can instantly ask questions about revenue, marketing performance, customer engagement, or retention, and get clear answers in seconds.

Because Filament connects data across marketing, product, CRM, and finance systems, it helps you answer the bigger questions that traditional dashboards can't:

  • Which campaigns and channels actually drive revenue growth?
  • How does user engagement translate into pipeline or sales performance?
  • Where are we losing efficiency between acquisition, retention, and finance?

By combining AI-powered reporting, conversational dashboards, and cross-platform integration, Filament helps you move beyond surface-level metrics and uncover the insights that drive smarter, faster business decisions.

Enterprise-grade security

Complete data isolation, data encryption at rest and in-transit, and secure, accredited cloud providers keep your organisation's data protected. We never use your data for AI training or share it with third parties.

Learn more about security

Mandrill integration FAQ

Everything you need to know about connecting Mandrill with Filament and getting the most out of your data.