Sailthru
Filament

Ask questions about your Sailthru data

Connect Sailthru to Filament and turn complex dashboards, analytics, and business intelligence into a simple conversation. No spreadsheets. No setup. Just instant answers.

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Sailthru shows you email opens and clicks, but understanding which campaigns drive actual purchases or how email engagement affects customer lifetime value requires connecting to your e-commerce platform and CRM. Filament links Sailthru campaign data with your revenue and customer tools so you can analyze email attribution, subscriber behavior, and campaign ROI in plain English.

Metrics dashboard
Finance dashboard
SEO dashboard

Track Sailthru KPIs with Filament Analytics

Connect your Sailthru account to Filament and instantly track your most important KPIs. All in plain English dashboards that update automatically.

View documentation

Key Sailthru metrics you can track in Filament:

Campaigns
Track email template configurations and campaign settings with campaign_id, name, subject_line, from_email, and template_id to analyze which campaign structures perform best.
records:
campaign_idnamesubject_linefrom_emailtemplate_id
Blasts
Track scheduled campaign sends and delivery performance with blast_id, campaign_id, send_time, list_id, and status to understand when your emails reach subscribers.
records:
blast_idcampaign_idsend_timelist_idstatus
Blast Stats
Track email performance metrics with opens, clicks, conversions, revenue, bounce_rate, and unsubscribe_rate to measure campaign effectiveness and identify top performers.
records:
opensclicksconversionsrevenuebounce_rateunsubscribe_rate
Users
Track subscriber profiles and custom fields with profile_id, email, signup_date, engagement_score, and custom field data to segment audiences and personalize campaigns.
records:
profile_idemailsignup_dateengagement_scorelists
Lists
Track subscriber segments and list memberships with list_id, name, subscriber_count, create_date, and list_type to manage audience targeting and growth.
records:
list_idnamesubscriber_countcreate_datelist_type
Blast Queries
Track audience segments used for campaign targeting with query_id, name, filter_criteria, and user_count to understand which segments receive which campaigns.
records:
query_idnamefilter_criteriauser_count
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Combine Sailthru with other data sources

Your business runs on more than one app, and your analytics should too. With Filament, Sailthru lives side-by-side with sales, finance, and customer tools. Bring it all together in one intelligent workspace and finally see the full picture.

attio
hubspot
intercom
raisely
salesforce-connector
stripe
xero
facebook-ads
google-ads
ga4
gsc
campaign-monitor
customerio
instagram-business
linkedin-ad-analytics
mailchimp
snapchat-ads
tiktok-ads
twitter-ads
airtable
google_sheets
mysql
postgres
quickbooks
shopify
woocommerce
amplitude
asana
eventbrite
freshdesk
github
jira
klaviyo
mixpanel
notion
segment
slack
trello
zendesk-support
attio
hubspot
intercom
raisely
salesforce-connector
stripe
xero
facebook-ads
google-ads
ga4
gsc
campaign-monitor
customerio
instagram-business
linkedin-ad-analytics
mailchimp
snapchat-ads
tiktok-ads
twitter-ads
airtable
google_sheets
mysql
postgres
quickbooks
shopify
woocommerce
amplitude
asana
eventbrite
freshdesk
github
jira
klaviyo
mixpanel
notion
segment
slack
trello
zendesk-support

Your Sailthru data gets even more powerful when combined with other tools:

Sailthru
Shopify

Sailthru + Shopify

Connect Sailthru campaign performance with Shopify order data to see which email campaigns drive the most revenue, which subscriber segments convert best, and how email timing affects purchase behavior.

Sailthru
Google Analytics 4

Sailthru + Google Analytics 4

Connect Sailthru email engagement with GA4 session data to track how email campaigns drive website traffic, which email links generate conversions, and how subscribers behave after clicking through.

Sailthru
Stripe

Sailthru + Stripe

Connect Sailthru subscriber data with Stripe payment records to analyze which email campaigns generate the highest-value customers, how email frequency affects subscription retention, and which segments drive recurring revenue.

Benefits of Filament's Sailthru Integration

Ask in plain English

Start with a question like 'How did MRR trend last year?' and you'll get an instant dashboard from across your apps. No configuration, no code.

chatMRR

No setup

Filament is like Looker Studio or PowerBI, but it will set itself up. It understands your data, and automatically connects the dots.

easy setup

Gets smarter over time

Filament remembers your context and preferences, so you spend less time explaining and answers that align with your goals.

memories

How it works

Step 1: Connect your Sailthru account

Connect your Sailthru account to Filament and get instant access to your data. No technical setup required.

Step 2: Ask questions about your Sailthru data

Start asking questions like "Which campaigns drive the most qualified leads?"

Step 3: Build Sailthru dashboards in minutes

Get tailored insights instantly and share them with your team.

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Better business decisions with AI Analytics

How to get more from your data

Most teams only scratch the surface of what's possible with their data. Reports get buried in dashboards, exports pile up in spreadsheets, and critical insights never reach decision-makers. Filament changes that.

With Filament, your data is analyzed by an AI data analyst that understands plain English. Instead of struggling with complex BI tools or waiting for reports, you can instantly ask questions about revenue, marketing performance, customer engagement, or retention, and get clear answers in seconds.

Because Filament connects data across marketing, product, CRM, and finance systems, it helps you answer the bigger questions that traditional dashboards can't:

  • Which campaigns and channels actually drive revenue growth?
  • How does user engagement translate into pipeline or sales performance?
  • Where are we losing efficiency between acquisition, retention, and finance?

By combining AI-powered reporting, conversational dashboards, and cross-platform integration, Filament helps you move beyond surface-level metrics and uncover the insights that drive smarter, faster business decisions.

Enterprise-grade security

Complete data isolation, data encryption at rest and in-transit, and secure, accredited cloud providers keep your organisation's data protected. We never use your data for AI training or share it with third parties.

Learn more about security

Sailthru integration FAQ

Everything you need to know about connecting Sailthru with Filament and getting the most out of your data.