SendGrid
Filament

Ask questions about your SendGrid data

Connect SendGrid to Filament and turn complex dashboards, analytics, and business intelligence into a simple conversation. No spreadsheets. No setup. Just instant answers.

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SendGrid tracks email delivery and campaign engagement, but understanding which campaigns drive revenue or how email performance affects customer retention requires connecting to your CRM, analytics, and payment tools. Filament links SendGrid to your other platforms and answers questions about campaign ROI, subscriber quality, and email attribution in plain English.

Metrics dashboard
Finance dashboard
SEO dashboard

Track SendGrid KPIs with Filament Analytics

Connect your SendGrid account to Filament and instantly track your most important KPIs. All in plain English dashboards that update automatically.

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Key SendGrid metrics you can track in Filament:

Email Events
Track individual email delivery outcomes with processed, delivered, bounce, and dropped events. Monitor engagement through opens, clicks, and unsubscribes for every message sent.
records:
eventemailtimestampcampaign_idbounce_reasonurl
Marketing Campaigns
Analyze campaign performance with send counts, open rates, click rates, and unsubscribe metrics. Track campaign metadata including subject lines, sender details, and audience segments.
records:
campaign_idtitlesubjectsender_idstatussend_at
Bounce Events
Monitor email deliverability with hard bounces, soft bounces, and blocked messages. Track bounce reasons, recipient servers, and bounce classifications to improve sender reputation.
records:
emailbounce_typereasonstatustimestampip
Click and Open Events
Measure email engagement with individual click events, URLs clicked, and open events. Track user agents, IP addresses, and geographic data for engagement analysis.
records:
emailurltimestampuser_agentipevent_type
Contact Lists
Manage subscriber data with contact lists, list membership, and segment definitions. Track list growth, contact metadata, and custom field values for audience analysis.
records:
list_idlist_namecontact_countcontact_idemailcustom_fields
Suppression Lists
Track unsubscribes, spam reports, and suppressed contacts across your account. Monitor suppression reasons, dates, and group unsubscribes for compliance and list health.
records:
emailgroup_idcreated_atreasonsuppression_type
Campaign Statistics
Build a kpi dashboard tracking aggregate campaign metrics including total sends, unique opens, unique clicks, and unsubscribe rates. Compare performance across campaigns and time periods.
records:
campaign_idstats_sentstats_opensstats_clicksstats_unsubscribes
Spam Reports
Monitor sender reputation with spam report events, complaint rates, and affected email addresses. Track when recipients mark messages as spam to identify content or targeting issues.
records:
emailtimestampipcampaign_id
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Combine SendGrid with other data sources

Your business runs on more than one app, and your analytics should too. With Filament, SendGrid lives side-by-side with sales, finance, and customer tools. Bring it all together in one intelligent workspace and finally see the full picture.

attio
hubspot
intercom
raisely
salesforce-connector
stripe
xero
facebook-ads
google-ads
ga4
gsc
campaign-monitor
customerio
instagram-business
linkedin-ad-analytics
mailchimp
snapchat-ads
tiktok-ads
twitter-ads
airtable
google_sheets
mysql
postgres
quickbooks
shopify
woocommerce
amplitude
asana
eventbrite
freshdesk
github
jira
klaviyo
mixpanel
notion
segment
slack
trello
zendesk-support
attio
hubspot
intercom
raisely
salesforce-connector
stripe
xero
facebook-ads
google-ads
ga4
gsc
campaign-monitor
customerio
instagram-business
linkedin-ad-analytics
mailchimp
snapchat-ads
tiktok-ads
twitter-ads
airtable
google_sheets
mysql
postgres
quickbooks
shopify
woocommerce
amplitude
asana
eventbrite
freshdesk
github
jira
klaviyo
mixpanel
notion
segment
slack
trello
zendesk-support

Your SendGrid data gets even more powerful when combined with other tools:

SendGrid
Stripe

SendGrid + Stripe

Connect SendGrid campaign data with Stripe revenue to see which email campaigns generate the most paying customers and highest transaction values.

SendGrid
Google Analytics 4

SendGrid + Google Analytics 4

Connect SendGrid email events with GA4 sessions to track how email clicks drive website conversions and which campaigns bring the most engaged visitors.

SendGrid
Salesforce

SendGrid + Salesforce

Connect SendGrid engagement metrics with Salesforce deal data to see which email campaigns move prospects through your pipeline and close the most revenue.

Benefits of Filament's SendGrid Integration

Ask in plain English

Start with a question like 'How did MRR trend last year?' and you'll get an instant dashboard from across your apps. No configuration, no code.

chatMRR

No setup

Filament is like Looker Studio or PowerBI, but it will set itself up. It understands your data, and automatically connects the dots.

easy setup

Gets smarter over time

Filament remembers your context and preferences, so you spend less time explaining and answers that align with your goals.

memories

How it works

Step 1: Connect your SendGrid account

Connect your SendGrid account to Filament and get instant access to your data. No technical setup required.

Step 2: Ask questions about your SendGrid data

Start asking questions like "Which campaigns drive the most qualified leads?"

Step 3: Build SendGrid dashboards in minutes

Get tailored insights instantly and share them with your team.

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Better business decisions with AI Analytics

How to get more from your data

Most teams only scratch the surface of what's possible with their data. Reports get buried in dashboards, exports pile up in spreadsheets, and critical insights never reach decision-makers. Filament changes that.

With Filament, your data is analyzed by an AI data analyst that understands plain English. Instead of struggling with complex BI tools or waiting for reports, you can instantly ask questions about revenue, marketing performance, customer engagement, or retention, and get clear answers in seconds.

Because Filament connects data across marketing, product, CRM, and finance systems, it helps you answer the bigger questions that traditional dashboards can't:

  • Which campaigns and channels actually drive revenue growth?
  • How does user engagement translate into pipeline or sales performance?
  • Where are we losing efficiency between acquisition, retention, and finance?

By combining AI-powered reporting, conversational dashboards, and cross-platform integration, Filament helps you move beyond surface-level metrics and uncover the insights that drive smarter, faster business decisions.

Enterprise-grade security

Complete data isolation, data encryption at rest and in-transit, and secure, accredited cloud providers keep your organisation's data protected. We never use your data for AI training or share it with third parties.

Learn more about security

SendGrid integration FAQ

Everything you need to know about connecting SendGrid with Filament and getting the most out of your data.