Swoogo
Filament

Ask questions about your Swoogo data

Connect Swoogo to Filament and turn complex dashboards, analytics, and business intelligence into a simple conversation. No spreadsheets. No setup. Just instant answers.

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Swoogo tracks event registrations and attendance, but understanding which marketing channels drive your most engaged attendees or how event participation affects pipeline requires connecting to your ad platforms, CRM, and revenue data. Filament links Swoogo to your other tools and answers questions about attribution, attendee quality, and event ROI in plain English.

Metrics dashboard
Finance dashboard
SEO dashboard

Track Swoogo KPIs with Filament Analytics

Connect your Swoogo account to Filament and instantly track your most important KPIs. All in plain English dashboards that update automatically.

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Key Swoogo metrics you can track in Filament:

Events
Track event performance and logistics with event_name, start_date, end_date, location, event_type, and registration_count. Analyze which event formats drive the most engagement.
records:
event_idevent_namestart_dateend_datelocationevent_typestatusregistration_count
Registrations
Monitor attendee sign-ups with registration_date, registration_status, ticket_type, payment_amount, and registration_source. See which channels drive the most valuable registrations.
records:
registration_idcontact_idevent_idregistration_dateregistration_statusticket_typepayment_amountregistration_source
Contacts
Track attendee profiles and engagement history with contact_name, email, company, job_title, and total_events_attended. Understand which audience segments engage most with your events.
records:
contact_idemailfirst_namelast_namecompanyjob_titletotal_events_attended
Sessions
Analyze session performance with session_title, session_date, session_time, speaker_name, capacity, and attendance_count. Identify which topics and formats resonate with attendees.
records:
session_idevent_idsession_titlesession_datesession_timespeaker_namecapacityattendance_count
Event Folders
Organize multi-event programs with folder_name, event_count, and total_registrations. Compare performance across event series or regional programs.
records:
folder_idfolder_nameevent_countcreated_date
Custom Fields
Capture event-specific data with custom field definitions and values. Track unique attributes like dietary preferences, session interests, or attendee seniority that matter to your business analytics.
records:
field_idfield_namefield_typefield_value
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Combine Swoogo with other data sources

Your business runs on more than one app, and your analytics should too. With Filament, Swoogo lives side-by-side with sales, finance, and customer tools. Bring it all together in one intelligent workspace and finally see the full picture.

attio
hubspot
intercom
raisely
salesforce-connector
stripe
xero
facebook-ads
google-ads
ga4
gsc
campaign-monitor
customerio
instagram-business
linkedin-ad-analytics
mailchimp
snapchat-ads
tiktok-ads
twitter-ads
airtable
google_sheets
mysql
postgres
quickbooks
shopify
woocommerce
amplitude
asana
eventbrite
freshdesk
github
jira
klaviyo
mixpanel
notion
segment
slack
trello
zendesk-support
attio
hubspot
intercom
raisely
salesforce-connector
stripe
xero
facebook-ads
google-ads
ga4
gsc
campaign-monitor
customerio
instagram-business
linkedin-ad-analytics
mailchimp
snapchat-ads
tiktok-ads
twitter-ads
airtable
google_sheets
mysql
postgres
quickbooks
shopify
woocommerce
amplitude
asana
eventbrite
freshdesk
github
jira
klaviyo
mixpanel
notion
segment
slack
trello
zendesk-support

Your Swoogo data gets even more powerful when combined with other tools:

Swoogo
Salesforce

Swoogo + Salesforce

Connect Swoogo registrations with Salesforce opportunities to see which events drive pipeline and revenue. Track how event attendance correlates with deal velocity and close rates across your sales funnel.

Swoogo
HubSpot

Swoogo + HubSpot

Connect Swoogo attendee data with HubSpot contacts and campaigns to analyze which marketing efforts drive event registrations. See how event participation affects lead scoring, email engagement, and conversion rates.

Swoogo
Google Ads

Swoogo + Google Ads

Connect Swoogo registration sources with Google Ads campaign data to calculate true cost per registration and attendee. Understand which ad campaigns, keywords, and audiences drive the most valuable event participants.

Benefits of Filament's Swoogo Integration

Ask in plain English

Start with a question like 'How did MRR trend last year?' and you'll get an instant dashboard from across your apps. No configuration, no code.

chatMRR

No setup

Filament is like Looker Studio or PowerBI, but it will set itself up. It understands your data, and automatically connects the dots.

easy setup

Gets smarter over time

Filament remembers your context and preferences, so you spend less time explaining and answers that align with your goals.

memories

How it works

Step 1: Connect your Swoogo account

Connect your Swoogo account to Filament and get instant access to your data. No technical setup required.

Step 2: Ask questions about your Swoogo data

Start asking questions like "Which campaigns drive the most qualified leads?"

Step 3: Build Swoogo dashboards in minutes

Get tailored insights instantly and share them with your team.

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Better business decisions with AI Analytics

How to get more from your data

Most teams only scratch the surface of what's possible with their data. Reports get buried in dashboards, exports pile up in spreadsheets, and critical insights never reach decision-makers. Filament changes that.

With Filament, your data is analyzed by an AI data analyst that understands plain English. Instead of struggling with complex BI tools or waiting for reports, you can instantly ask questions about revenue, marketing performance, customer engagement, or retention, and get clear answers in seconds.

Because Filament connects data across marketing, product, CRM, and finance systems, it helps you answer the bigger questions that traditional dashboards can't:

  • Which campaigns and channels actually drive revenue growth?
  • How does user engagement translate into pipeline or sales performance?
  • Where are we losing efficiency between acquisition, retention, and finance?

By combining AI-powered reporting, conversational dashboards, and cross-platform integration, Filament helps you move beyond surface-level metrics and uncover the insights that drive smarter, faster business decisions.

Enterprise-grade security

Complete data isolation, data encryption at rest and in-transit, and secure, accredited cloud providers keep your organisation's data protected. We never use your data for AI training or share it with third parties.

Learn more about security

Swoogo integration FAQ

Everything you need to know about connecting Swoogo with Filament and getting the most out of your data.