Walmart DSP
Filament

Ask questions about your Walmart DSP data

Connect Walmart DSP to Filament and turn complex dashboards, analytics, and business intelligence into a simple conversation. No spreadsheets. No setup. Just instant answers.

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Setup in minutes

Walmart DSP shows you campaign impressions and conversions, but understanding which audiences drive actual sales or how your advertising spend compares to customer acquisition costs across channels requires connecting to your e-commerce and analytics platforms. Filament links Walmart DSP to your sales data, CRM, and other advertising tools so you can analyze campaign ROI, audience profitability, and cross-channel attribution without manual exports.

Metrics dashboard
Finance dashboard
SEO dashboard

Track Walmart DSP KPIs with Filament Analytics

Connect your Walmart DSP account to Filament and instantly track your most important KPIs. All in plain English dashboards that update automatically.

View documentation

Key Walmart DSP metrics you can track in Filament:

Campaign Performance
Track campaign delivery and results with impressions, clicks, conversions, spend, and budget pacing across all your Walmart DSP campaigns.
records:
campaign_idimpressionsclicksconversionsspendbudget_utilizationcampaign_status
Audience Segments
Analyze which audience segments drive engagement with segment performance, reach metrics, frequency data, and demographic breakdowns.
records:
segment_idsegment_namereachfrequencyengagement_ratedemographic_data
Cost Metrics
Monitor advertising efficiency with cost per click, cost per acquisition, cost per thousand impressions, and daily spend tracking.
records:
cpccpacpmdaily_spendtotal_spenddate
Conversion Events
Track conversion actions with event type, conversion value, attribution window, and timestamp for each customer action.
records:
conversion_idevent_typeconversion_valueattribution_windowtimestamp
Ad Scheduling
Review campaign timing and delivery with start dates, end dates, dayparting settings, and active status for budget planning.
records:
campaign_idstart_dateend_datedayparting_scheduleactive_status
Custom Reports
Access report templates configured in your Walmart DSP account with scheduled data pulls based on your defined intervals and metrics.
records:
report_idreport_nameschedule_intervalmetrics_includedlast_updated
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Combine Walmart DSP with other data sources

Your business runs on more than one app, and your analytics should too. With Filament, Walmart DSP lives side-by-side with sales, finance, and customer tools. Bring it all together in one intelligent workspace and finally see the full picture.

attio
hubspot
intercom
raisely
salesforce-connector
stripe
xero
facebook-ads
google-ads
ga4
gsc
campaign-monitor
customerio
instagram-business
linkedin-ad-analytics
mailchimp
snapchat-ads
tiktok-ads
twitter-ads
airtable
google_sheets
mysql
postgres
quickbooks
shopify
woocommerce
amplitude
asana
eventbrite
freshdesk
github
jira
klaviyo
mixpanel
notion
segment
slack
trello
zendesk-support
attio
hubspot
intercom
raisely
salesforce-connector
stripe
xero
facebook-ads
google-ads
ga4
gsc
campaign-monitor
customerio
instagram-business
linkedin-ad-analytics
mailchimp
snapchat-ads
tiktok-ads
twitter-ads
airtable
google_sheets
mysql
postgres
quickbooks
shopify
woocommerce
amplitude
asana
eventbrite
freshdesk
github
jira
klaviyo
mixpanel
notion
segment
slack
trello
zendesk-support

Your Walmart DSP data gets even more powerful when combined with other tools:

Walmart DSP
Shopify

Walmart DSP + Shopify

Connect Walmart DSP conversion data with Shopify orders to see which campaigns and audience segments generate actual revenue, not just attributed conversions, and calculate true return on ad spend.

Walmart DSP
Google Analytics 4

Walmart DSP + Google Analytics 4

Connect Walmart DSP campaign performance with GA4 session data to understand how your Walmart advertising fits into the broader customer journey and which touchpoints assist conversions.

Walmart DSP
Klaviyo

Walmart DSP + Klaviyo

Connect Walmart DSP audience segments with Klaviyo email engagement to see how your advertising and email campaigns work together, and identify which customers respond to both channels.

Benefits of Filament's Walmart DSP Integration

Ask in plain English

Start with a question like 'How did MRR trend last year?' and you'll get an instant dashboard from across your apps. No configuration, no code.

chatMRR

No setup

Filament is like Looker Studio or PowerBI, but it will set itself up. It understands your data, and automatically connects the dots.

easy setup

Gets smarter over time

Filament remembers your context and preferences, so you spend less time explaining and answers that align with your goals.

memories

How it works

Step 1: Connect your Walmart DSP account

Connect your Walmart DSP account to Filament and get instant access to your data. No technical setup required.

Step 2: Ask questions about your Walmart DSP data

Start asking questions like "Which campaigns drive the most qualified leads?"

Step 3: Build Walmart DSP dashboards in minutes

Get tailored insights instantly and share them with your team.

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Better business decisions with AI Analytics

How to get more from your data

Most teams only scratch the surface of what's possible with their data. Reports get buried in dashboards, exports pile up in spreadsheets, and critical insights never reach decision-makers. Filament changes that.

With Filament, your data is analyzed by an AI data analyst that understands plain English. Instead of struggling with complex BI tools or waiting for reports, you can instantly ask questions about revenue, marketing performance, customer engagement, or retention, and get clear answers in seconds.

Because Filament connects data across marketing, product, CRM, and finance systems, it helps you answer the bigger questions that traditional dashboards can't:

  • Which campaigns and channels actually drive revenue growth?
  • How does user engagement translate into pipeline or sales performance?
  • Where are we losing efficiency between acquisition, retention, and finance?

By combining AI-powered reporting, conversational dashboards, and cross-platform integration, Filament helps you move beyond surface-level metrics and uncover the insights that drive smarter, faster business decisions.

Enterprise-grade security

Complete data isolation, data encryption at rest and in-transit, and secure, accredited cloud providers keep your organisation's data protected. We never use your data for AI training or share it with third parties.

Learn more about security

Walmart DSP integration FAQ

Everything you need to know about connecting Walmart DSP with Filament and getting the most out of your data.