Zoho Campaigns
Filament

Ask questions about your Zoho Campaigns data

Connect Zoho Campaigns to Filament and turn complex dashboards, analytics, and business intelligence into a simple conversation. No spreadsheets. No setup. Just instant answers.

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Zoho Campaigns shows you open rates and click rates, but understanding which email campaigns drive actual revenue or which subscribers become your best customers requires connecting to your CRM and payment data. Filament links Zoho Campaigns to your other tools and answers questions about campaign ROI, subscriber lifetime value, and cross-channel attribution in plain English.

Metrics dashboard
Finance dashboard
SEO dashboard

Track Zoho Campaigns KPIs with Filament Analytics

Connect your Zoho Campaigns account to Filament and instantly track your most important KPIs. All in plain English dashboards that update automatically.

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Key Zoho Campaigns metrics you can track in Filament:

Campaign Performance
Track email campaign results with campaign_name, campaign_type, sent_count, open_rate, click_rate, bounce_rate, unsubscribe_count, and send_date. See which campaigns drive engagement and which fall flat.
records:
campaign_namecampaign_typesent_countopen_rateclick_ratebounce_rateunsubscribe_countsend_date
A/B Test Results
Compare test variants with test_name, variant_a_subject, variant_b_subject, variant_a_open_rate, variant_b_open_rate, winning_variant, and test_completion_date. Understand what messaging resonates with your audience.
records:
test_namevariant_a_subjectvariant_b_subjectvariant_a_open_ratevariant_b_open_ratewinning_variant
Mailing Lists
Monitor list health with list_name, subscriber_count, active_subscribers, bounced_subscribers, unsubscribed_count, creation_date, and last_modified_date. Track how your audience grows or shrinks over time.
records:
list_namesubscriber_countactive_subscribersbounced_subscribersunsubscribed_countcreation_date
Contact Profiles
Access subscriber details with email_address, first_name, last_name, subscription_status, opt_in_date, custom_field_values, and contact_tags. Segment audiences based on behavior and attributes.
records:
email_addressfirst_namelast_namesubscription_statusopt_in_datecustom_field_values
Contact Segments
Analyze audience groups with segment_name, segment_criteria, contact_count, creation_date, and last_updated. See which segments perform best across campaigns.
records:
segment_namesegment_criteriacontact_countcreation_datelast_updated
Engagement Metrics
Measure subscriber activity with contact_email, campaign_opened, links_clicked, click_timestamp, device_type, and location_data. Understand how subscribers interact with your content.
records:
contact_emailcampaign_openedlinks_clickedclick_timestampdevice_typelocation_data
Bounce and Unsubscribe Data
Track list attrition with email_address, bounce_type, bounce_reason, unsubscribe_date, unsubscribe_reason, and campaign_id. Identify patterns in subscriber loss.
records:
email_addressbounce_typebounce_reasonunsubscribe_dateunsubscribe_reasoncampaign_id
Subscription History
Review subscriber lifecycle with email_address, subscription_date, opt_in_method, list_name, status_changes, and resubscribe_date. See how contacts move through your lists.
records:
email_addresssubscription_dateopt_in_methodlist_namestatus_changesresubscribe_date
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Combine Zoho Campaigns with other data sources

Your business runs on more than one app, and your analytics should too. With Filament, Zoho Campaigns lives side-by-side with sales, finance, and customer tools. Bring it all together in one intelligent workspace and finally see the full picture.

attio
hubspot
intercom
raisely
salesforce-connector
stripe
xero
facebook-ads
google-ads
ga4
gsc
campaign-monitor
customerio
instagram-business
linkedin-ad-analytics
mailchimp
snapchat-ads
tiktok-ads
twitter-ads
airtable
google_sheets
mysql
postgres
quickbooks
shopify
woocommerce
amplitude
asana
eventbrite
freshdesk
github
jira
klaviyo
mixpanel
notion
segment
slack
trello
zendesk-support
attio
hubspot
intercom
raisely
salesforce-connector
stripe
xero
facebook-ads
google-ads
ga4
gsc
campaign-monitor
customerio
instagram-business
linkedin-ad-analytics
mailchimp
snapchat-ads
tiktok-ads
twitter-ads
airtable
google_sheets
mysql
postgres
quickbooks
shopify
woocommerce
amplitude
asana
eventbrite
freshdesk
github
jira
klaviyo
mixpanel
notion
segment
slack
trello
zendesk-support

Your Zoho Campaigns data gets even more powerful when combined with other tools:

Zoho Campaigns
Shopify

Zoho Campaigns + Shopify

Connect Zoho Campaigns engagement metrics with Shopify order data to see which email campaigns drive the most revenue, which subscriber segments have the highest average order value, and how email marketing affects customer lifetime value.

Zoho Campaigns
Google Analytics 4

Zoho Campaigns + Google Analytics 4

Connect Zoho Campaigns contact data with GA4 session tracking to understand how email subscribers behave on your website, which campaigns drive the most engaged traffic, and how email fits into your broader conversion paths.

Zoho Campaigns
Salesforce

Zoho Campaigns + Salesforce

Connect Zoho Campaigns subscriber activity with Salesforce opportunity data to track which email campaigns influence deals, which contacts engage before converting to customers, and calculate true email marketing ROI based on closed revenue.

Benefits of Filament's Zoho Campaigns Integration

Ask in plain English

Start with a question like 'How did MRR trend last year?' and you'll get an instant dashboard from across your apps. No configuration, no code.

chatMRR

No setup

Filament is like Looker Studio or PowerBI, but it will set itself up. It understands your data, and automatically connects the dots.

easy setup

Gets smarter over time

Filament remembers your context and preferences, so you spend less time explaining and answers that align with your goals.

memories

How it works

Step 1: Connect your Zoho Campaigns account

Connect your Zoho Campaigns account to Filament and get instant access to your data. No technical setup required.

Step 2: Ask questions about your Zoho Campaigns data

Start asking questions like "Which campaigns drive the most qualified leads?"

Step 3: Build Zoho Campaigns dashboards in minutes

Get tailored insights instantly and share them with your team.

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Better business decisions with AI Analytics

How to get more from your data

Most teams only scratch the surface of what's possible with their data. Reports get buried in dashboards, exports pile up in spreadsheets, and critical insights never reach decision-makers. Filament changes that.

With Filament, your data is analyzed by an AI data analyst that understands plain English. Instead of struggling with complex BI tools or waiting for reports, you can instantly ask questions about revenue, marketing performance, customer engagement, or retention, and get clear answers in seconds.

Because Filament connects data across marketing, product, CRM, and finance systems, it helps you answer the bigger questions that traditional dashboards can't:

  • Which campaigns and channels actually drive revenue growth?
  • How does user engagement translate into pipeline or sales performance?
  • Where are we losing efficiency between acquisition, retention, and finance?

By combining AI-powered reporting, conversational dashboards, and cross-platform integration, Filament helps you move beyond surface-level metrics and uncover the insights that drive smarter, faster business decisions.

Enterprise-grade security

Complete data isolation, data encryption at rest and in-transit, and secure, accredited cloud providers keep your organisation's data protected. We never use your data for AI training or share it with third parties.

Learn more about security

Zoho Campaigns integration FAQ

Everything you need to know about connecting Zoho Campaigns with Filament and getting the most out of your data.