Amplitude
Filament

Ask questions about your Amplitude data

Connect Amplitude to Filament and turn complex dashboards, analytics, and business intelligence into a simple conversation. No spreadsheets. No setup. Just instant answers.

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Amplitude tracks user behavior and product engagement, but understanding how product usage drives revenue or which marketing channels bring your most engaged users requires connecting to payment and advertising data. Filament links Amplitude event streams to your CRM, ad platforms, and revenue tools so you can explore retention patterns, feature adoption, and customer lifecycle questions in plain English.

Metrics dashboard
Finance dashboard
SEO dashboard

Track Amplitude KPIs with Filament Analytics

Connect your Amplitude account to Filament and instantly track your most important KPIs. All in plain English dashboards that update automatically.

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Key Amplitude metrics you can track in Filament:

Event Data
Track individual user actions with event_type, event_time, event_properties, amplitude_id, session_id, and platform. Build a kpi dashboard showing feature adoption rates and engagement metrics across user cohorts.
records:
event_typeevent_timeevent_propertiesamplitude_idsession_idplatform
User Properties
Analyze user attributes with user_id, user_properties, device_type, device_family, os_name, country, and city. Segment behavioral patterns by demographics and device characteristics for business analytics.
records:
user_iduser_propertiesdevice_typeos_namecountrycity
Session Data
Track engagement patterns with session_id, start_time, length, event_count, and user_id. Monitor session duration trends and identify drop-off points in your product experience.
records:
session_idstart_timelengthevent_countuser_id
Attribution Data
Connect marketing sources to product behavior with utm_source, utm_medium, utm_campaign, referrer, and attribution_ids. Calculate true campaign ROI by linking ad spend to engaged user acquisition.
records:
utm_sourceutm_mediumutm_campaignreferrerattribution_ids
Cohort Data
Analyze user groups with cohort_id, cohort_name, user_count, and cohort_properties. Track retention patterns and feature adoption across different user segments over time.
records:
cohort_idcohort_nameuser_countcohort_properties
Revenue Events
Track in-app purchases and conversions with revenue_type, revenue_amount, product_id, quantity, and price. Connect product usage patterns to monetization for business intelligence on feature value.
records:
revenue_typerevenue_amountproduct_idquantityprice
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Combine Amplitude with other data sources

Your business runs on more than one app, and your analytics should too. With Filament, Amplitude lives side-by-side with sales, finance, and customer tools. Bring it all together in one intelligent workspace and finally see the full picture.

attio
hubspot
intercom
raisely
salesforce-connector
stripe
xero
facebook-ads
google-ads
ga4
gsc
campaign-monitor
customerio
instagram-business
linkedin-ad-analytics
mailchimp
snapchat-ads
tiktok-ads
twitter-ads
airtable
google_sheets
mysql
postgres
quickbooks
shopify
woocommerce
amplitude
asana
eventbrite
freshdesk
github
jira
klaviyo
mixpanel
notion
segment
slack
trello
zendesk-support
attio
hubspot
intercom
raisely
salesforce-connector
stripe
xero
facebook-ads
google-ads
ga4
gsc
campaign-monitor
customerio
instagram-business
linkedin-ad-analytics
mailchimp
snapchat-ads
tiktok-ads
twitter-ads
airtable
google_sheets
mysql
postgres
quickbooks
shopify
woocommerce
amplitude
asana
eventbrite
freshdesk
github
jira
klaviyo
mixpanel
notion
segment
slack
trello
zendesk-support

Your Amplitude data gets even more powerful when combined with other tools:

Amplitude
Stripe

Amplitude + Stripe

Connect Amplitude user behavior with Stripe payment data to see which product features drive upgrades, which user segments generate the most revenue, and how engagement patterns predict subscription retention.

Amplitude
Google Ads

Amplitude + Google Ads

Connect Amplitude event data with Google Ads campaign performance to track which ad campaigns bring users who actually engage with your product, and calculate true cost per activated user across channels.

Amplitude
HubSpot

Amplitude + HubSpot

Connect Amplitude product usage with HubSpot contact records to see how trial behavior predicts conversion, which features engaged users adopt first, and how product activity correlates with sales pipeline velocity.

Benefits of Filament's Amplitude Integration

Ask in plain English

Start with a question like 'How did MRR trend last year?' and you'll get an instant dashboard from across your apps. No configuration, no code.

chatMRR

No setup

Filament is like Looker Studio or PowerBI, but it will set itself up. It understands your data, and automatically connects the dots.

easy setup

Gets smarter over time

Filament remembers your context and preferences, so you spend less time explaining and answers that align with your goals.

memories

How it works

Step 1: Connect your Amplitude account

Connect your Amplitude account to Filament and get instant access to your data. No technical setup required.

Step 2: Ask questions about your Amplitude data

Start asking questions like "Which campaigns drive the most qualified leads?"

Step 3: Build Amplitude dashboards in minutes

Get tailored insights instantly and share them with your team.

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Better business decisions with AI Analytics

How to get more from your data

Most teams only scratch the surface of what's possible with their data. Reports get buried in dashboards, exports pile up in spreadsheets, and critical insights never reach decision-makers. Filament changes that.

With Filament, your data is analyzed by an AI data analyst that understands plain English. Instead of struggling with complex BI tools or waiting for reports, you can instantly ask questions about revenue, marketing performance, customer engagement, or retention, and get clear answers in seconds.

Because Filament connects data across marketing, product, CRM, and finance systems, it helps you answer the bigger questions that traditional dashboards can't:

  • Which campaigns and channels actually drive revenue growth?
  • How does user engagement translate into pipeline or sales performance?
  • Where are we losing efficiency between acquisition, retention, and finance?

By combining AI-powered reporting, conversational dashboards, and cross-platform integration, Filament helps you move beyond surface-level metrics and uncover the insights that drive smarter, faster business decisions.

Enterprise-grade security

Complete data isolation, data encryption at rest and in-transit, and secure, accredited cloud providers keep your organisation's data protected. We never use your data for AI training or share it with third parties.

Learn more about security

Amplitude integration FAQ

Everything you need to know about connecting Amplitude with Filament and getting the most out of your data.