Customer.io
Filament

Ask questions about your Customer.io data

Connect Customer.io to Filament and turn complex dashboards, analytics, and business intelligence into a simple conversation. No spreadsheets. No setup. Just instant answers.

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Customer.io shows you campaign sends, opens, and clicks, but understanding which messages drive revenue, product adoption, or customer retention requires connecting to your payment platform, product analytics, and CRM. Filament links Customer.io to your other business tools and answers questions about campaign ROI, customer journey attribution, and messaging impact in plain English.

Metrics dashboard
Finance dashboard
SEO dashboard

Track Customer.io KPIs with Filament Analytics

Connect your Customer.io account to Filament and instantly track your most important KPIs. All in plain English dashboards that update automatically.

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Key Customer.io metrics you can track in Filament:

Customers
Track customer profiles and engagement with customer_id, email, created_at, attributes, and last_activity_at. See which segments customers belong to and their complete event history.
records:
customer_idemailcreated_atattributeslast_activity_at
Campaigns
Monitor campaign performance with campaign_id, name, type, state, created_at, and tags. Track which campaigns are active, paused, or completed across your messaging strategy.
records:
campaign_idnametypestatecreated_at
Messages
Analyze individual messages with message_id, campaign_id, type, subject, body, and created_at. See the actual content sent to customers across email, SMS, and push notifications.
records:
message_idcampaign_idtypesubjectcreated_at
Message Activity
Track message engagement with activity_type, message_id, customer_id, timestamp, and delivery_status. Monitor sends, opens, clicks, conversions, bounces, and unsubscribes for every message.
records:
activity_typemessage_idcustomer_idtimestampdelivery_status
Segments
Understand audience groups with segment_id, name, description, tags, and member_count. See how segments are defined and which customers match your targeting criteria.
records:
segment_idnamedescriptiontagsmember_count
Events
Access customer event history with event_name, customer_id, timestamp, data, and event_id. Track behavioral triggers and custom events that power your automation workflows.
records:
event_namecustomer_idtimestampdataevent_id
Deliveries
Monitor message delivery with delivery_id, message_id, customer_id, status, failed_at, and bounce_reason. Identify deliverability issues and understand why messages fail to reach customers.
records:
delivery_idmessage_idstatusfailed_atbounce_reason
Conversions
Measure campaign outcomes with conversion_id, message_id, customer_id, attributed_campaign, converted_at, and conversion_value. Connect messaging activity to business results.
records:
conversion_idmessage_idattributed_campaignconverted_atconversion_value
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Combine Customer.io with other data sources

Your business runs on more than one app, and your analytics should too. With Filament, Customer.io lives side-by-side with sales, finance, and customer tools. Bring it all together in one intelligent workspace and finally see the full picture.

attio
hubspot
intercom
raisely
salesforce-connector
stripe
xero
facebook-ads
google-ads
ga4
gsc
campaign-monitor
customerio
instagram-business
linkedin-ad-analytics
mailchimp
snapchat-ads
tiktok-ads
twitter-ads
airtable
google_sheets
mysql
postgres
quickbooks
shopify
woocommerce
amplitude
asana
eventbrite
freshdesk
github
jira
klaviyo
mixpanel
notion
segment
slack
trello
zendesk-support
attio
hubspot
intercom
raisely
salesforce-connector
stripe
xero
facebook-ads
google-ads
ga4
gsc
campaign-monitor
customerio
instagram-business
linkedin-ad-analytics
mailchimp
snapchat-ads
tiktok-ads
twitter-ads
airtable
google_sheets
mysql
postgres
quickbooks
shopify
woocommerce
amplitude
asana
eventbrite
freshdesk
github
jira
klaviyo
mixpanel
notion
segment
slack
trello
zendesk-support

Your Customer.io data gets even more powerful when combined with other tools:

Customer.io
Stripe

Customer.io + Stripe

Connect Customer.io campaigns with Stripe revenue to see which messages drive purchases, which customer segments generate the most payment value, and how email engagement correlates with subscription upgrades or cancellations.

Customer.io
Mixpanel

Customer.io + Mixpanel

Connect Customer.io message activity with Mixpanel product events to understand how email campaigns affect feature adoption, which messaging sequences improve activation rates, and how customer engagement patterns predict retention.

Customer.io
Google Analytics 4

Customer.io + Google Analytics 4

Connect Customer.io campaigns with GA4 sessions to track which messages drive website visits, how email clicks convert to goal completions, and which customer segments show the highest engagement across messaging and web channels.

Benefits of Filament's Customer.io Integration

Ask in plain English

Start with a question like 'How did MRR trend last year?' and you'll get an instant dashboard from across your apps. No configuration, no code.

chatMRR

No setup

Filament is like Looker Studio or PowerBI, but it will set itself up. It understands your data, and automatically connects the dots.

easy setup

Gets smarter over time

Filament remembers your context and preferences, so you spend less time explaining and answers that align with your goals.

memories

How it works

Step 1: Connect your Customer.io account

Connect your Customer.io account to Filament and get instant access to your data. No technical setup required.

Step 2: Ask questions about your Customer.io data

Start asking questions like "Which campaigns drive the most qualified leads?"

Step 3: Build Customer.io dashboards in minutes

Get tailored insights instantly and share them with your team.

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Better business decisions with AI Analytics

How to get more from your data

Most teams only scratch the surface of what's possible with their data. Reports get buried in dashboards, exports pile up in spreadsheets, and critical insights never reach decision-makers. Filament changes that.

With Filament, your data is analyzed by an AI data analyst that understands plain English. Instead of struggling with complex BI tools or waiting for reports, you can instantly ask questions about revenue, marketing performance, customer engagement, or retention, and get clear answers in seconds.

Because Filament connects data across marketing, product, CRM, and finance systems, it helps you answer the bigger questions that traditional dashboards can't:

  • Which campaigns and channels actually drive revenue growth?
  • How does user engagement translate into pipeline or sales performance?
  • Where are we losing efficiency between acquisition, retention, and finance?

By combining AI-powered reporting, conversational dashboards, and cross-platform integration, Filament helps you move beyond surface-level metrics and uncover the insights that drive smarter, faster business decisions.

Enterprise-grade security

Complete data isolation, data encryption at rest and in-transit, and secure, accredited cloud providers keep your organisation's data protected. We never use your data for AI training or share it with third parties.

Learn more about security

Customer.io integration FAQ

Everything you need to know about connecting Customer.io with Filament and getting the most out of your data.