Google Analytics 4 Export
Filament

Ask questions about your Google Analytics 4 Export data

Connect Google Analytics 4 Export to Filament and turn complex dashboards, analytics, and business intelligence into a simple conversation. No spreadsheets. No setup. Just instant answers.

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Google Analytics 4 Export tracks sessions, events, and conversions, but understanding which traffic sources drive your highest-value customers requires connecting to your payment platform, CRM, and advertising tools. Filament links GA4 event data to revenue, customer records, and ad spend so you can analyze attribution, campaign performance, and customer lifetime value without manual exports.

Metrics dashboard
Finance dashboard
SEO dashboard

Track Google Analytics 4 Export KPIs with Filament Analytics

Connect your Google Analytics 4 Export account to Filament and instantly track your most important KPIs. All in plain English dashboards that update automatically.

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Key Google Analytics 4 Export metrics you can track in Filament:

Event Data
Track user interactions across web and mobile with event_name, event_timestamp, event_params, user_pseudo_id, and ga_session_id. Analyze page views, clicks, video plays, form submissions, and custom events.
records:
event_nameevent_timestampevent_paramsuser_pseudo_idga_session_id
E-commerce Events
Track purchase behavior with transaction_id, items, revenue, currency, and tax. See product views, add-to-cart actions, checkout steps, and completed purchases.
records:
transaction_iditemsrevenuecurrencytax
User Properties
Analyze audience segments with user_id, user_properties, geo.country, geo.city, and device.category. Understand demographics, geographic distribution, and device preferences.
records:
user_iduser_propertiesgeo.countrygeo.citydevice.category
Session Metrics
Measure engagement with session_start, session_engaged, engagement_time_msec, page_location, and page_referrer. Track session duration, bounce rates, and navigation paths.
records:
session_startsession_engagedengagement_time_msecpage_locationpage_referrer
Traffic Sources
Understand acquisition with traffic_source.source, traffic_source.medium, traffic_source.name, and traffic_source.campaign. Analyze which channels and campaigns drive visitors.
records:
traffic_source.sourcetraffic_source.mediumtraffic_source.nametraffic_source.campaign
Device Information
Track technical context with device.browser, device.operating_system, device.mobile_brand_name, device.mobile_model_name, and device.screen_resolution. See how users access your site.
records:
device.browserdevice.operating_systemdevice.mobile_brand_namedevice.mobile_model_namedevice.screen_resolution
Conversion Events
Monitor goal completions with event_name, event_value, conversion, currency, and event_params. Track form submissions, sign-ups, downloads, and custom conversion actions.
records:
event_nameevent_valueconversioncurrencyevent_params
Custom Dimensions
Access your custom tracking with event_params.key, event_params.value, user_properties.key, and user_properties.value. Analyze business-specific metrics you've configured in GA4.
records:
event_params.keyevent_params.valueuser_properties.keyuser_properties.value
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Combine Google Analytics 4 Export with other data sources

Your business runs on more than one app, and your analytics should too. With Filament, Google Analytics 4 Export lives side-by-side with sales, finance, and customer tools. Bring it all together in one intelligent workspace and finally see the full picture.

attio
hubspot
intercom
raisely
salesforce-connector
stripe
xero
facebook-ads
google-ads
ga4
gsc
campaign-monitor
customerio
instagram-business
linkedin-ad-analytics
mailchimp
snapchat-ads
tiktok-ads
twitter-ads
airtable
google_sheets
mysql
postgres
quickbooks
shopify
woocommerce
amplitude
asana
eventbrite
freshdesk
github
jira
klaviyo
mixpanel
notion
segment
slack
trello
zendesk-support
attio
hubspot
intercom
raisely
salesforce-connector
stripe
xero
facebook-ads
google-ads
ga4
gsc
campaign-monitor
customerio
instagram-business
linkedin-ad-analytics
mailchimp
snapchat-ads
tiktok-ads
twitter-ads
airtable
google_sheets
mysql
postgres
quickbooks
shopify
woocommerce
amplitude
asana
eventbrite
freshdesk
github
jira
klaviyo
mixpanel
notion
segment
slack
trello
zendesk-support

Your Google Analytics 4 Export data gets even more powerful when combined with other tools:

Google Analytics 4 Export
Stripe

Google Analytics 4 Export + Stripe

Connect GA4 traffic sources with Stripe revenue to see which campaigns and channels generate the most valuable customers. Build a kpi dashboard tracking customer acquisition cost against lifetime value by traffic source.

Google Analytics 4 Export
HubSpot

Google Analytics 4 Export + HubSpot

Connect GA4 session data with HubSpot contacts to track the complete journey from first visit to closed deal. Analyze which pages and campaigns drive the most qualified leads and highest conversion rates.

Google Analytics 4 Export
Google Ads

Google Analytics 4 Export + Google Ads

Connect Google Ads spend and clicks with GA4 conversion events and e-commerce transactions to calculate true ROAS. See which keywords and ad groups drive purchases, not just website visits, for better business intelligence.

Benefits of Filament's Google Analytics 4 Export Integration

Ask in plain English

Start with a question like 'How did MRR trend last year?' and you'll get an instant dashboard from across your apps. No configuration, no code.

chatMRR

No setup

Filament is like Looker Studio or PowerBI, but it will set itself up. It understands your data, and automatically connects the dots.

easy setup

Gets smarter over time

Filament remembers your context and preferences, so you spend less time explaining and answers that align with your goals.

memories

How it works

Step 1: Connect your Google Analytics 4 Export account

Connect your Google Analytics 4 Export account to Filament and get instant access to your data. No technical setup required.

Step 2: Ask questions about your Google Analytics 4 Export data

Start asking questions like "Which campaigns drive the most qualified leads?"

Step 3: Build Google Analytics 4 Export dashboards in minutes

Get tailored insights instantly and share them with your team.

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Better business decisions with AI Analytics

How to get more from your data

Most teams only scratch the surface of what's possible with their data. Reports get buried in dashboards, exports pile up in spreadsheets, and critical insights never reach decision-makers. Filament changes that.

With Filament, your data is analyzed by an AI data analyst that understands plain English. Instead of struggling with complex BI tools or waiting for reports, you can instantly ask questions about revenue, marketing performance, customer engagement, or retention, and get clear answers in seconds.

Because Filament connects data across marketing, product, CRM, and finance systems, it helps you answer the bigger questions that traditional dashboards can't:

  • Which campaigns and channels actually drive revenue growth?
  • How does user engagement translate into pipeline or sales performance?
  • Where are we losing efficiency between acquisition, retention, and finance?

By combining AI-powered reporting, conversational dashboards, and cross-platform integration, Filament helps you move beyond surface-level metrics and uncover the insights that drive smarter, faster business decisions.

Enterprise-grade security

Complete data isolation, data encryption at rest and in-transit, and secure, accredited cloud providers keep your organisation's data protected. We never use your data for AI training or share it with third parties.

Learn more about security

Google Analytics 4 Export integration FAQ

Everything you need to know about connecting Google Analytics 4 Export with Filament and getting the most out of your data.