Paddle
Filament

Ask questions about your Paddle data

Connect Paddle to Filament and turn complex dashboards, analytics, and business intelligence into a simple conversation. No spreadsheets. No setup. Just instant answers.

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Paddle tracks subscriptions and transactions, but understanding which marketing channels drive your highest lifetime value customers means connecting payment data to ad platforms and analytics tools. Filament links Paddle to your marketing stack and answers questions about customer acquisition costs, subscription cohorts, and revenue attribution in plain English.

Metrics dashboard
Finance dashboard
SEO dashboard

Track Paddle KPIs with Filament Analytics

Connect your Paddle account to Filament and instantly track your most important KPIs. All in plain English dashboards that update automatically.

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Key Paddle metrics you can track in Filament:

Transactions
Track individual payment events with transaction_id, amount, currency, status, payment_method_id, and customer_id to analyze revenue patterns and payment success rates.
records:
transaction_idamountcurrencystatuspayment_method_idcustomer_idcreated_at
Transaction Line Items
Analyze product-level purchase details with product_id, price_id, quantity, unit_price, and proration data to understand which products drive revenue and identify cross-sell opportunities.
records:
product_idprice_idquantityunit_pricetax_amountproration
Subscriptions
Monitor recurring billing with subscription_id, status, billing_cycle, current_billing_period, scheduled_change, and next_billed_at to track monthly recurring revenue and subscription health.
records:
subscription_idstatusbilling_cyclecurrent_billing_periodscheduled_changenext_billed_at
Subscription Plans
Track pricing tiers with price_id, product_id, billing_cycle, unit_price, trial_period, and quantity to analyze plan performance and pricing strategy effectiveness.
records:
price_idproduct_idbilling_cycleunit_pricetrial_periodquantity
Customers
Build customer profiles with customer_id, email, name, status, created_at, and custom_data to segment audiences and calculate customer lifetime value across your business intelligence dashboard.
records:
customer_idemailnamestatuscreated_atcustom_data
Payment Methods
Analyze payment processing with payment_method_id, type, card_type, expiry_date, and saved_by to identify payment preferences and optimize checkout conversion rates.
records:
payment_method_idtypecard_typeexpiry_datesaved_by
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Combine Paddle with other data sources

Your business runs on more than one app, and your analytics should too. With Filament, Paddle lives side-by-side with sales, finance, and customer tools. Bring it all together in one intelligent workspace and finally see the full picture.

attio
hubspot
intercom
raisely
salesforce-connector
stripe
xero
facebook-ads
google-ads
ga4
gsc
campaign-monitor
customerio
instagram-business
linkedin-ad-analytics
mailchimp
snapchat-ads
tiktok-ads
twitter-ads
airtable
google_sheets
mysql
postgres
quickbooks
shopify
woocommerce
amplitude
asana
eventbrite
freshdesk
github
jira
klaviyo
mixpanel
notion
segment
slack
trello
zendesk-support
attio
hubspot
intercom
raisely
salesforce-connector
stripe
xero
facebook-ads
google-ads
ga4
gsc
campaign-monitor
customerio
instagram-business
linkedin-ad-analytics
mailchimp
snapchat-ads
tiktok-ads
twitter-ads
airtable
google_sheets
mysql
postgres
quickbooks
shopify
woocommerce
amplitude
asana
eventbrite
freshdesk
github
jira
klaviyo
mixpanel
notion
segment
slack
trello
zendesk-support

Your Paddle data gets even more powerful when combined with other tools:

Paddle
Google Analytics 4

Paddle + Google Analytics 4

Connect Paddle subscription revenue with GA4 session data to see which traffic sources and campaigns generate the most valuable recurring customers and track the full journey from first visit to paid subscriber.

Paddle
Customer.io

Paddle + Customer.io

Connect Paddle transaction history with Customer.io engagement data to analyze how email campaigns affect subscription upgrades, identify which messages reduce churn, and see customer lifecycle patterns across payment and messaging touchpoints.

Paddle
Mixpanel

Paddle + Mixpanel

Connect Paddle billing events with Mixpanel product usage to understand which features drive subscription conversions, analyze usage patterns before cancellations, and calculate revenue per feature engagement.

Benefits of Filament's Paddle Integration

Ask in plain English

Start with a question like 'How did MRR trend last year?' and you'll get an instant dashboard from across your apps. No configuration, no code.

chatMRR

No setup

Filament is like Looker Studio or PowerBI, but it will set itself up. It understands your data, and automatically connects the dots.

easy setup

Gets smarter over time

Filament remembers your context and preferences, so you spend less time explaining and answers that align with your goals.

memories

How it works

Step 1: Connect your Paddle account

Connect your Paddle account to Filament and get instant access to your data. No technical setup required.

Step 2: Ask questions about your Paddle data

Start asking questions like "Which campaigns drive the most qualified leads?"

Step 3: Build Paddle dashboards in minutes

Get tailored insights instantly and share them with your team.

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Better business decisions with AI Analytics

How to get more from your data

Most teams only scratch the surface of what's possible with their data. Reports get buried in dashboards, exports pile up in spreadsheets, and critical insights never reach decision-makers. Filament changes that.

With Filament, your data is analyzed by an AI data analyst that understands plain English. Instead of struggling with complex BI tools or waiting for reports, you can instantly ask questions about revenue, marketing performance, customer engagement, or retention, and get clear answers in seconds.

Because Filament connects data across marketing, product, CRM, and finance systems, it helps you answer the bigger questions that traditional dashboards can't:

  • Which campaigns and channels actually drive revenue growth?
  • How does user engagement translate into pipeline or sales performance?
  • Where are we losing efficiency between acquisition, retention, and finance?

By combining AI-powered reporting, conversational dashboards, and cross-platform integration, Filament helps you move beyond surface-level metrics and uncover the insights that drive smarter, faster business decisions.

Enterprise-grade security

Complete data isolation, data encryption at rest and in-transit, and secure, accredited cloud providers keep your organisation's data protected. We never use your data for AI training or share it with third parties.

Learn more about security

Paddle integration FAQ

Everything you need to know about connecting Paddle with Filament and getting the most out of your data.